Wednesday, November 3, 2010

The Significance of Signs

outdoor wall clock
Address signs are seen everywhere. They are necessary tools to display information to catch the attention of the public. The signs are dominant features of every building and infrastructure. In fact, even in early days evidences were recorded that they were being used already. In early 1300’s English traders started to name their properties using interesting drawings and attractive symbols for uneducated to easily identify them. Though, address signs were often elaborated and of artistic character, the posts and metal supports that stick out from the houses over the streets from which they swung, complement an example of intricately worked wrought-iron chains during the 1600’s in the continental Europe.
However, how can signs really affect one’s business and community?

Let us further discuss the reasons why it is widely used and continue to evolve from one century to another.

1. Give Distinction to Business

Some companies gain recognition from customers because of their symbols or logos. It shows how consistent they are in giving their service or how do they want their customers to remember them. Signs are even combined with media to help brand their business in consumer’s mind. As what they’ve said, "A business without a sign is a business without a name".

2. Promotes Traffic Safety

Signs aid in sending messages to the audience whether it gives warning or it conveys danger. It quickly tells you to be aware and be careful along the road or it gives you information where and when to cross, to stop or to park. A simple yet effective sign s along the highway can lessen accidents and allows everyone to conform to the community’s rules.

3. Leads You to the Right Place

You won’t experience the trouble of going in circles for hours before reaching the exact place if you have address signs around you. House address plaque displays the precise street number and location thus, giving you easy and convenient travel when visiting one’s house. At the same time these address plaques can probably save your life in the future in case of emergency since the rescuer can easily find your home.

Furthermore, address signs were a prominent feature in the streets of London even in early 16th and 17th centuries. Though, later on immense address sign was ordered to be removed since it became a danger in narrow ways, as a result the numbering of houses was introduced but still signs were used.

Undeniably, signs evolve through the years but the advantages it provides will continue to guide and display relevant information that is useful for everyone.

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